Email Scripts
Subject: Thank You / Home Search
Hey (Client's Name),
Thank you for signing up on our site! It has some great resources for buyers!
Have you been searching online for a while? Have you found any favorites you would like to schedule time to see?
Thanks,
Your Name
Subject: Home Search?
Good morning (Client's Name) & Happy Sunday,
Thank you for using our website to look for a new home! We hope you found our property organizer helpful in your home search. Our goal as a team is to reach out to everyone who uses the site and provide great customer service.
Reviewing your saved homes and wanted to see if you’ve found anything you would like to take closer look at over the next few days. You can reach me via email or direct on my mobile number below.
Thank you and I hope you have a great rest of the day!
Your Name
Subject: Off Market Homes
Hey (Client's Name),
Thank you for signing up on our site! It has some great resources for buyers! We also receive a weekly list of homes not even on the market yet!
Would you like me to send you the most recent list? Have you been searching online for a while?
Thanks,
Your Name
Subject: Homes to see this weekend?
Good morning (Client's Name) & Happy Friday,
Thank you for using LindaCraft.com to search for your home. Reviewing your property organizer this morning and see some really great homes! Have you seen anything you would like to take a closer look at this weekend?
Thanks,
Your Name
Subject: Quick question?
Hey (Client's Name),
I really hate to be a bother but I haven’t heard back from the last several messages I sent. Linda expects us to provide excellent customer service to everyone who reaches out to us. Just so I know how to continue to follow up, I wanted to ask a quick question. Have you purchased a home yet?
Thanks,
Your Name
Subject: Still looking for a home?
Hey (Client's Name),
You had been working with Heather on our team. Touching base because Heather is no longer with us. Quick question - are you still looking for a home?
Thanks,
Your Name
Phone Scripts
Property Organizer VM
Hi, this is (Your Name) @ Linda Craft & Team, Realtors. Appreciate you setting up a property organizer with us today and wanted to reach out with a call to see how we can help with your home search. You can reach me direct on my mobile number 919-XXX-XXXX. Look forward to hearing back from you soon. Thanks and have a great day!
Arch Telecom VM
Hi, this is (Your Name) @ Linda Craft & Team, Realtors. Sorry we missed your call about our listing at ____________. Glad to answer any questions for you about that home. You can reach me direct on my mobile number 919-XXX-XXXX. Look forward to hearing back from you soon. Thanks and have a great day!
Property Organizer Cold Call
Text Scripts
Property Organizer
Good morning (Client's Name) – this is (Your Name) @ Linda Craft & Team, Realtors. Thanks for setting up a property organizer with us recently. Glad to help with your home search! When’s a good time to connect for a call?
Arch Telecom Text from Home Spotter App
(Pull up listing in Home Spotter app, then cut & paste)
Good morning – this is (Your Name) @ Linda Craft & Team, Realtors. Sorry we missed your call about this listing. What questions may I answer?
Objection Handling
I’m going to stay with the same agent.
Seller: I’m going to stay with the same agent.
Agent:
That’s great and what I’m hearing is you feel obliged to your last agent since they’ve invested a lot of time and money in your home, right? Well Mr. / Mrs.
Seller, you don’t owe me anything and you don’t really owe them anything butyou do owe yourself the very best. It certainly wouldn’t hurt to hear what I do to
get homes sold, would it?
Or
I understand and let me ask you a quick question. If you stay with the same agent, what are they going to do this time that they didn’t do last time? I hope you don’t take this the wrong way, but Albert Einstein said that doing the same thing and expecting different results is the definition of insanity.
I’m going to sell it myself (FSBO).
Seller: I’m going to sell it myself (FSBO.)
Agent: After what you’ve been through I understand. You know Mr. / Mrs. Seller you are generally better off to be a FSBO than to be with an agent that did their best yet couldn’t get the job Done.
Or
I can appreciate that and what I sense is you want to make sure you get the best possible agent for the job of selling your home. What are you looking for in an agent?
I’m taking it off the market, we’ve decided not to move.
Seller: I’m taking it off the market—we’ve decided not to move.
Agent : “I see. Just out of curiosity, if you did sell, where were you moving to? WOW! Why was that important? What would that do for you and your family if you had moved? If I could show you a way to make that happen, would you be
interested?
See, I specialize in homes that didn’t sell the first time. Even the best homes don’t sell the first time and it just takes a new approach and new ideas like I use to get homes sold. When could I stop by and spend 15 minutes with you and
show you why so many homeowners choose me to sell their home?
Or
Mr. / Mrs. Seller, if you had a contract presented to you tomorrow would you still sell?
Great, so there is some desire to move, right? You know, Mr. / Mrs. Seller, I specialize in homes that are great, yet didn’t sell the first time for various reasons. Let me ask you: why don’t you think your home sold? What will you
look for in the next agent you choose? Let’s do this. I’ll drop by and look at your home, that way you can meet me so at a weak moment you don’t end up with a weak agent. After all, you don’t want to put it back on the market later to have it sit for another 6 months, do you?
I’ve already found another agent.
Seller: I’ve already found another agent.
Agent: Have you signed a contract already?
If Yes, then wish them well.
If No, keep going.
Great. I would like to apply for the job to sell your home—after all, I specialize in homes that didn’t sell the first time. You know, even the best homes don’t sell the first time around.
If they feel obligated:
I understand and what I am sensing is you want to make sure you’re doing the right thing. Correct?
Excellent. You know, if you had to go to a doctor because you had an illness and you found out it involved surgery, would you want another opinion? I know this isn’t surgery and yet it is financial surgery on your home. Let’s meet for
about 20 minutes and you will see why so many people decide to hire me over other agents.
Mr./ Mrs. Seller, if you actually felt you could get more money and a quicker sell, would you interview me?
When can we get together, at 3:00, or would 4:00 be better?
How to List an Expired
1) Follow up.
2) Follow up.
3) Follow up.
4) Follow up.
5) Follow up.